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Monthly content calendar for local businesses

A month of post ideas for cafés, restaurants, clinics and shops: four weekly themes, a promo, a behind-the-scenes moment and a customer story each week.

Best for:
  • Instagram
  • TikTok
· Updated

The template

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Week 1, [Theme: Meet the team]: [Team intro post] · [Behind-the-scenes Story] · [Customer favorite]
Week 2, [Theme: Product spotlight]: [Signature item carousel] · [How it's made video] · [Promo post]
Week 3, [Theme: Community]: [Local event or partner] · [Customer story, with permission] · [Q&A Story]
Week 4, [Theme: Season or holiday]: [Seasonal item] · [Tip or how-to] · [Thank-you and next month teaser]

Replace everything in [brackets] with your own details.

Example

Week 1, Meet the team: Barista intro · Morning prep Story · Most-ordered drink
Week 2, Product spotlight: Single-origin carousel · Pour-over video · 2-for-1 Tuesday
Week 3, Community: Neighborhood market stall · Regular's favorite order · Ask us anything
Week 4, Autumn: Pumpkin spice launch · Brew-at-home tip · Thanks for October

How to use it

  1. Pick four weekly themes for the month.
  2. Plan three posts per week: one useful, one personal, one promotional.
  3. Add local events, holidays and seasonal products.
  4. Reuse your best-performing posts as ideas for next month.

Tips

  • Always ask permission before sharing a customer's photo.
  • Show real people and places, not only products.
  • Use Stories for quick, time-sensitive updates.

Let AgentMio plan your month

AgentMio learns your business from its website and creates posts for every week, ready for you to approve.

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FAQ

How often should a local business post?

Two to four times a week is a common, sustainable start. Adjust based on your results.

Does this work for a dental clinic?

Yes. Swap the themes, for example: meet the team, patient tips, clinic tour and seasonal check-ups.

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